Are you bored yet? Don’t be! One more ‘isolation challenge’ is here to keep you busy until the extended lockdown ends, and this time it’s by Mahindra Racing. Racing nerds might already be aware of its campaign, as this is the fifth consecutive year of its running. Mahindra Racing’s Driven by Design campaign’s comeback is slightly different than last year. And considering the times, it has relaxed a few of its rules, too.
Anyone can participate in this campaign. Anybody who wants to get creative and is bursting with ideas is most welcome. It has got nothing to do with age and motorsports, all you have to do is tag Mahindra Racing’s official media channels and using the hashtags #DrivenByDesign and #IsolationCreations. Well, if you don’t know what to do, it has got you covered there as well. Mahindra Racing has collaborated with contemporary British artist, Popbangcolour (Ian Cook), who will be carrying out three tutorials that teach you a thing or two. And they will be shared on Mahindra Racing social media channels, starting today.
The final dates for the submission of your entries is on 1st May 23:59 (BST). After that, the team principal of Mahindra Racing will handpick a few entries that will get a chance to have a video conversation with its racing drivers. Cheers to another creative challenge, until we all find our way back to normalcy.