Adishwar Auto Ride India Pvt. Ltd (AARI), has announced its plans to localise the Keeway SR range of Neo-Retro motorcycles by the end of 2023, as a result of the great response from customers. While the Keeway SR 125 is already on sale, deliveries of the Keeway SR 250 are set to commence from the 17th of June onwards.
AARI has also announced a lucky draw for the first 500 deliveries of the Keeway SR 250, wherein five lucky customers will get 100 per cent cashback on the ex-showroom price. The company is planning to introduce the ‘My SR My Way’ platform, allowing customers to customise their SR models. This will be available on all new purchases from September 2023 onwards. A range of accessories for the SR 250 and the SR 125, which include a front visor, bash plate, backrest, leg guard, saree guard, seat cover, fuel tank cover and handrails will also be introduced.
Adishwar Auto Ride India is also looking to introduce a specially curated Annual Maintenance Contract (AMC) for the SR 250 and the SR 125, by September 2023. The AMC will allow the customers to have the desired maintenance benefits without any hassle, and will include discounts on spares, accessories and labour charges (except accidental). Customers will also get discounts on engine oil, followed by price protection from labour rate revisions, amongst other benefits.
The SR 250 is available at an introductory cost of Rs 1.49 lakh, while the SR 125 comes with a price tag of Rs 1.19 lakh( both ex-showroom, Delhi). Bookings for the motorcycles can be made by paying a token amount of Rs 2,000 for the SR 250, and Rs 1,000 for the SR 125. Bookings for the motorcycles can be done on the company website as well as in physical showrooms across the country.
